British travellers looking to go on long-haul trips are finding adventure holidays increasingly popular at the moment, ABTA has suggested.
Kuoni recently revealed that the top long-haul destinations for 2010 include Thailand, Sri Lanka, Egypt, China, Malaysia and Singapore.
And Frances Tuke, spokesperson for ABTA, commented that a possible reason for such locations becoming more appealing to explorers is because they offer personal fulfilment and more than just a beach holiday.
"We have become more adventurous, essentially," she said.